Science is about testing and observing in order to gain a better understanding of our world. That knowledge then informs the creation of theories that can then be evaluated and confirmed. This method of research results in innovations that improve lives, such as new http://scorbe.de/performance-theory-in-modern-physics/ drug therapies and healthcare technological advances. Business, on the other hand is about identifying needs and constructing innovative products to meet them while considering growth opportunities profit margins, as well as the social benefits. Science and business are a powerful combination that pushes our world forward.
Science-based breakthroughs are seldom successful without the backing of the business community, which understands the necessity of the invention and is eager to get it on the market. In many cases, that means that scientists must be knowledgeable in the business of things.
One way is through the increasing use of science to business (S2B) marketing that helps researchers more effectively market and sell their research, while protecting intellectual property. Some universities have set up centers devoted to S2B and a few journals have sprung up that focus on increasing the effectiveness of S2B marketing.
There’s also a place for «softer» skills of business, which aid to establish a solid base for success. This includes critical-thinking, communication, and the management of projects. Leading universities like Woxsen offer undergraduate programs that give students the tools they need to be successful in the business world. The Bachelor’s of Science in Business is a 120-credit program which offers a choice of concentrations in Accounting Systems, Management Information Systems, Marketing, and Innovation and Entrepreneurship.